People want a better world after the COVID-19 pandemic but don’t believe it will really happen

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People strongly favour a fairer and more sustainable way of life in the wake of the COVID-19 pandemic, despite not thinking it will actually materialise or that others share the same progressive wishes, according to new research which sheds intriguing light on what people have missed most and want for the future.

People strongly favour a fairer and more sustainable way of life in the wake of the COVID-19 pandemic, despite not thinking it will actually materialise or that others share the same progressive wishes, according to new research which sheds intriguing light on what people have missed most and want for the future.

The international study, led by the University of Bristol, reflects people’s preferences in the United Kingdom and United States in the early as well as later stages of the pandemic, and shows striking commonality in their perspectives.

A “fairer future with grassroots leadership” was around four times more popular, favoured by some 40% of participants, than a “return to normal”, which only garnered support from little more than 10%, in both the UK and US, when presented with various scenario options for the future.

Read the full article and paper here.

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